My mum couldn't find a personal alarm she wanted. So we built a different one.
By Karl Gibbs, founder and CEO, Acticheck
Acticheck started with a conversation with my mum. She had reached the point where a personal alarm seemed sensible. The problem was that she didn't like any of them. Eventually, with more confidence than was justified, I told her: "If you can't find the right one, I'll have to build it."
Further, smaller rounds of funding have come from the same original investors.
A beer, and a fairly rude friend
My first idea wasn't revolutionary: a simple way for someone living alone to make contact once a day to say they were OK. A mutual friend introduced me to John Stirling, who had a software background, and we met over a beer. John was fairly rude about my idea.
In fairness, he had a point. Why should the person we were trying to protect have to start the process at all? Instead of Mum remembering to tell the system she was OK, the system could expect to hear from her. If it didn't, it could ask. If she still didn't respond, that silence was itself useful information.
It sounds obvious written down. It didn't seem so obvious over that beer. But it changed the architecture of what became Acticheck: not another alarm button, but a wearable connected to a system that actively checks on the person wearing it. Bill Garland, with thirty years of electronics and wireless experience, became the architect of the whole system, hardware and software. John brought in local investors, including an experienced manufacturer, and in January 2014 Acticheck Ltd was formed in an office in Saffron Walden. There were rather a lot of steps between "I'll build one" and actually building one.
What happens when nobody presses the button?
For decades the personal alarm has worked the same way. Something goes wrong. You press a button. Someone responds. It is simple, and it has one significant weakness: you have to press the button.
The industry is very good at explaining what happens after the button is pressed: who answers, how quickly, what they do. It is much less comfortable discussing what happens when the button isn't pressed. And the evidence says that is the usual case.
A Cambridge study published in the BMJ followed 110 people aged over 90 for a year and recorded 141 falls where the person was alone, unable to get up, and had some form of call alarm. The reasons the researchers heard for not using it were human ones:
"I'd already taken it off ready for bed."
"I wanted to be able to get up by myself."
"I didn't want to use it for fear of being taken into hospital."
Some couldn't reach it. Some were confused and thought they had pressed it. Bedtime and bathing are the usual gaps in wearing, and neither beds nor bathrooms are famously fall-free.
I find those figures extraordinary. These days, slightly infuriating. I'm tempted to call it a conspiracy of silence, though I don't think alarm companies meet in darkened rooms to agree never to mention it. The truth is more ordinary: we built an industry around the reassuring red button, and everything we say starts after it has been pressed.
So we didn't just build a better button
Acticheck still has a button. If you need help, you can summon it. But the button is the last layer, not the only one.
It stays on your wrist
Acticheck is a wristband, not a pendant. You can sleep in it and shower in it, and you don't have to charge it every night. That isn't a convenience feature; it's part of the safety system. The cleverest alarm in the world isn't much use sitting on the bedside table when its owner isn't.
It can detect serious falls
The band looks for an impact followed by incapacity, and calls for help even if you are unconscious. We're open about the limits: no automatic fall detector catches every fall, because physics doesn't arrange every accident to produce a clean signal.
It checks you're OK
At times you choose, the wristband vibrates and asks you to confirm everything is fine. Normally that takes a tap and life carries on. If there's no response, the system doesn't assume everything is fine. It escalates, and if you still don't answer, it calls for help.
That last layer is the one that goes back to the beer with John, and it is the one that matters most in the emergencies we worry about. Someone who is unconscious can't press a pendant. Someone who is confused may not understand they need to. Someone lying injured may not be able to reach it. And someone who doesn't want to bother anyone may decide not to. A system that asks whether you're OK doesn't require you to make that decision at the worst possible moment.
We changed the default
Looking back, the most important thing we did wasn't inventing another personal alarm. We changed what happens when the wearer does nothing.
A conventional alarm
Acticheck
The conventional model says: if you need help, ask us. Ours can also say: we haven't heard from you. Are you OK? And if you don't answer, it doesn't stop there. That is a small change in language for quite a large change in philosophy. It takes nothing away from the wearer: they can cancel a check when they're fine and summon help deliberately when they need it. What changes is what happens when they do nothing.
The kettle, and the question
There was a postscript to John's dismissal of my original idea. Another company, 3rings, built something close to it: a smart plug that went on the back of your kettle, so your family knew you'd made a cup of tea by a set time each day. The name came from the old habit of ringing home three times when you'd arrived safely. 3rings attracted substantial investment. Later, a venture fund declined to invest in Acticheck partly because they had already backed 3rings. I enjoyed telling John that.
Since 2016, thousands of people have worn Acticheck day and night, in bed, in the shower and in the garden. Twelve years after that beer, I think we were asking the right question, and I think the personal alarm industry should ask it more often.
Not "what happens when someone presses the button?"
But "what happens when they don't?"
Karl Gibbs
Trained as an actor and spent a decade on stage and screen before moving into events organising, then completed an MBA with the Open University. The idea for Acticheck came from that conversation with his mother. He lives in Saffron Walden and does most of his thinking walking, rather too quickly for his miniature Schnauzer, around Audley End Park.
Bill Garland
Over thirty years developing electronic products, with specialist knowledge of wireless communication. Bill designed the Acticheck system, both hardware and software.
And many others
The journey brought challenges beyond our own skills, and the wristband exists because of the engineers, designers and manufacturing experts who worked on it with us.
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Order your Life-Saving Wristband See how Acticheck works Call 0345 25 75 080 for free advice, Mon–Fri 9am–5:30pm- Fleming J, Brayne C. Inability to get up after falling, subsequent time on floor, and summoning help: prospective cohort study in people over 90. BMJ 2008;337:a2227. In 80% (113/141) of falls where the person was alone and unable to get up, their call alarm was not used; in 97% (37/38) of resulting long lies of over an hour it was not used.
- Heinbüchner B, Hautzinger M, Becker C, Pfeiffer K. Satisfaction and use of personal emergency response systems. Z Gerontol Geriatr 2010;43(4):219–23. 24% of subscribers never wore the alarm button; 14% wore it 24 hours a day.